The signs are there that this may finally be the transfer window when Arsene Wenger gets carried away spending money in the same way that a new lottery winner immediately books an expensive holiday and heads to the car showrooms when realising their six numbers have come up.
Granit Xhaka is thought to have cost an initial fee of £25m, with add-ons potentially to follow, to provide some bite and greater range of passing to the Arsenal midfield and there is the feeling that he is only the first of numerous expected new arrivals.
Further additions in central defence and attack are still considered essential in some parts as a bare minimum if the Gunners are to be considered true Premier League title challengers in the 2016/17 season. They are currently 6/1 to be champions for the first time in over a decade.
And there are obvious reasons why Wenger should be looking to act quickly again to get his major transfer business done early.
Manchester City have already announced Pep Guardiola as their new manager, while it seems only a matter of time before Manchester United will do the same with Jose Mourinho.
It is highly unlikely that either boss will not profit from huge budgets this summer, with the Citizens still wanting Champions League success and the Red Devils needing to break back into the Premier League’s top four.
However, with neither currently at their respective clubs, working on summer transfers is understandably much tougher.
Arsenal have the chance to steal a march by agreeing deals before their Premier League rivals have had the chance to counter-offer and this could be valuable in pursuits of the likes of Toni Kroos, Alvaro Morata or Leroy Sane.
Not only would both Manchester giants be willing to blitz Arsenal in terms of salaries, they could also bump up the cost of transfer targets in a bidding war. By delaying, Wenger is risking the likelihood of spending extra in the short and long term.
Furthermore, by being proactive now, it also allows Wenger to make the most out of pre-season, even if Euro 2016 and the Copa America this summer mean competing players will return to their club sides slightly later.
By bringing in new recruits as deadline-day approaches, players have less time to settle into new living surroundings, alongside being expected to hit the ground running without time to work on tactics, team structure and getting to know the intricacies of their teammates.
Getting busy now is a win-win for Arsenal, given they already have a bigger chequebook at the ready than most and will only get richer this term when the new Premier League TV deal begins.