Rory McIlroy is 1/10 favourite in the BBC Sports Personality of the Year betting after a year in which he showed he has the potential to emulate the likes of Tiger Woods as a titan of golf.
Northern Ireland’s finest golfing export since time immemorial has knocked his adversaries for the 2014 prize into a cocked hat in the market, with Lewis Hamilton his closest pursuer at 7/1.
Beyond the Stevenage steering wheeler, European 10,000 Championship winner Jo Pavey and retiring English Rugby poster boy Johnny Wilkinson are deemed next most likely at 40/1 each.
The magnitude of McIlroy’s 2014 achievements in bagging two consecutive Majors along with helping Europe to Ryder Cup victory is sufficient to justify such an elevated position.
Only two other golfers, Woods and the Republic of Ireland’s Padraig Harrington have managed to land back-to-back wins at the sport’s biggest tournaments in the same season since the turn of the century.
Hamilton, on the other hand, has yet to secure the F1 Drivers’ Championship that would give his claims to the gong legitimacy, for all his duel with teammate Nico Rosberg has been fascinating.
Arguably athlete and 40/1-shot Pavey has greater appeal at the prices considering Hamilton failed to secure the award when he won his previous title back in 2008, losing out to cyclist Chris Hoy.
After all she won her gold medal in Zurich at the age of 40 years and 325 days, making her the oldest ever female European Championship winner.
Even injury-prone egg-chaser Wilkinson seems to have greater claims than Hamilton having signed off his retirement year with a Top 14/Heineken Cup double with Toulon.
There’s form for this kind of lifetime achievement nod defying the hopes of Formula 1 drives in recent years too, with Ryan Giggs besting 2009 championship winner Jenson Button.