Former Wigan Athletic manager Roberto Martinez set his sights on Champions League qualification after being officially unveiled as the successor to the Manchester United-bound David Moyes at Everton – but bwin’s bookies don’t like his chances of achieving his target.
At his first press conference as Toffees boss, Martinez’s chairman Bill Kenwright told the press that the Spaniard had promised to get the club into the top four of the Premier League – a feat that Everton have managed just once, in 2005, since they last won the league championship in 1987.
Quite how pleased Martinez will be that Kenwright divulged that ambition is open to debate (although having worked under Dave Whelan, he knows how to cope with motormouth chairmen) but having given a typically optimistic performance to the press, bwin in now betting on how the former Swansea boss will perform on the pitch next season.
After the bold claim of a top four finish was revealed, bwin go 16/1 that Everton end up in the Champions League places come next May, while he is 200/1 to steer the Blues to the their first title for 27 years.
More realistically, Martinez is priced up at 16/1 to win successive FA Cups and end Everton’s 18 year trophy drought and follow up his historic success in the competition with Wigan this year.
Yet having also suffered relegation with Latics last season, bwin have quoted odds of 28/1 on Everton finishing in the bottom three and condemning Martinez to his second consecutive demotion.
Of specific interest to Evertonians is their battle with local rivals Liverpool, and bwin has priced up who will win the Merseyside bragging rights. The Reds are 2/5 to finish above Everton, who are 17/10 to get one over the Reds. It is this latter price that could well tempt people in given that the Toffees have ended up higher in the table than their neighbours in the last two seasons, the first time that has happened since 1934.
You can also bet on the Kenwright-Martinez love-in to be short-lived – Martinez is 3/1 to have left by 1st August 2014 and 1/5 to still be in charge.