Odds on Chelsea to win the 2011-12 Premier League title have shortened in the wake of the unveiling of Andre Villas-Boas as the club’s new manager.
Villas-Boas was appointed as the successor to Carlo Ancelotti on Wednesday, 22nd June and the announcement has provoked a reaction in bwin’s football betting market.
The Blues are now 12/5 to win the title, with their odds having been 11/4 this time last week.
A successful £25 free bet on Chelsea to finish first, available to new customers who sign up for a bwin account, would return £225.
Meanwhile, odds on Manchester United to win their second successive Premier League crown have lengthened.
The Red Devils are now 7/4 to top the standings at the end of the season, which contrasts with the price of 33/20 being offered by bwin just a few days ago.
This is despite the news that Sir Alex Ferguson has continued to revamp his squad with the addition of England winger Ashley Young.
Young has followed Phil Jones through the door at Old Trafford, with David de Gea expected to sign for the club from Atletico Madrid in the near future.
However, even the prospect of Ferguson signing a top-class replacement for Paul Scholes has not been enough to stop an increasing number of punters from backing Chelsea over Manchester United, although the reigning champions are still favourites in the football betting market.
Meanwhile, Arsenal and Liverpool are also available at more attractive prices following Villas-Boas’ move to west London.
The Gunners are now 13/2 to win their first title since 2004 having been 6/1 since bwin’s odds were first announced.
Liverpool have drifted to 10/1 having come in to 9/1 last week.
New customers can register here to claim a £25 free bet.